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The Iron Shop Updates Its Web Site
BROOMALL, Pa., January 3, 2001 — The Iron Shop, the leading manufacturer of spiral stair kits has completely revamped its web site. By going to www.TheIronShop.com, visitors are able to view the site’s all-new look and numerous upgrades aimed at making the site even more user friendly and informative.
Redesign offers new features
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This is the third generation for The Iron Shop’s website. The company has been on the World Wide Web since 1996. “The site is even easier to navigate than it was before,” said Michele Cohen, director of marketing for The Iron Shop. The all-new site showcases many new photos and features brief video clips of The Iron Shop’s installation videos featuring Ed Feldman and Joe L’Erario, “The Furniture Guys”; and a behind the scenes look at how spiral stairs are made. “Our website mimics our catalog to some extent. Customers are able to see everything that is in our catalog on-line, and much more. It is really convenient,” said Cohen.
The Iron Shop’s all-new web site features several different sections, including areas where customers can compare the company’s stairs; request a free color catalog; order a stair on-line; view the company’s price list and e-mail the main plant in Broomall. In addition, The Iron Shop is providing map draws and driving directions for its six showroom locations through MapQuest, a third party application.
The site also features an interactive stair layout program that allows customers to use a virtual spiral stair to layout a stair on-line, helping them better visualize their application, including how the stair will rotate and work for them.
For more information regarding The Iron Shop and its products, please call 1-800-523-7427, ext. PR-INT.
Since 1931, The Iron Shop has enjoyed a reputation for outstanding design and fabrication of custom-built spiral, curved and floating stairs. Today, The Iron Shop has grown to become the leading manufacturer of spiral stair kits, with over one hundred thousand satisfied customers worldwide. The Iron Shop’s main plant and showroom, located just outside Philadelphia, has five regional showroom/warehouse locations near Los Angeles, Tampa, Houston, Chicago and New York City.
for more information contact:
Joanna Puglisi-Barley
610-544-7100
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